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London-based start-up growyze has been named a finalist ahead of the London final of the UK StartUp Awards.
The UK StartUp Awards was launched to recognise the booming start-up scene across the UK which has accelerated over the last few years with 846,000 new businesses founded in the UK in 2024.
Over 750 businesses have been shortlisted for this year’s UK StartUp Awards and the contribution of these firms — all of which were started in the last three years — is significant, having created over 4,600 new jobs since they were established and generating annual sales of £200 million.
growyze is the most user-friendly stock control and inventory management software built for the hospitality industry. Launched in 2023, it's already making waves by helping bars, restaurants, hotels, and cafés internationally cut waste, boost margins, and streamline internal operations. The business has been nominated for the Hospitality, Tourism & Events StartUp of the Year Award in London.
Adi Hristova, co-founder of growyze, said:
"It’s an honour to be shortlisted alongside so many inspiring businesses. We built growyze to solve real challenges in hospitality, and this recognition means the world to our small but mighty team. We’re proud to be helping businesses cut waste, save money, and simplify operations — and this shortlisting gives us even more motivation to keep going!"
Supported nationally by Airwallex, Join Talent & V Rum, the programme will celebrate the achievements of the amazing individuals who have turned an idea into an opportunity and taken the risk to launch a new product or service.
The cohort of finalists will be considered for the regional prizes by a panel of seasoned judges with experience founding or supporting entrepreneurial ventures. The winners from each region will then be invited to the first UK final taking place at Ideas Fest, the Glastonbury for Business festival in Hertfordshire on 12th September 2025.
Professor Dylan Jones-Evans OBE, the creator of the UK StartUp Awards, said:
"New businesses are the driving force behind any thriving economy, generating employment, pioneering innovation, and contributing to prosperity across the UK. This year's finalists embody the very best of entrepreneurial spirit — spotting opportunities and, through dedication, skill, and resilience, turning them into thriving ventures that are making a tangible difference in their industries. More importantly, all the winners will go on to represent their region at the 2025 UK National StartUp Awards final later this year.”
The UK StartUp Awards was created in collaboration with the team behind the Great British Entrepreneur Awards, one of the most successful awards programmes in the UK. The UK StartUp Awards are running for the fourth year after launching in 2022.
This year’s regional UK StartUp Awards finalists can be found online at:
👉 https://startupawards.uk
StartUp Awards
The UK StartUp Awards is a collaboration between the founders of the Great British Entrepreneur Awards; an established programme nationally receiving thousands applications annually. The UK StartUp Awards will recognise the achievements of those amazing individuals who have had a great idea, spotted the opportunity and taken the risks to launch a new product or service. After extending across the whole of the United Kingdom last year, the UK StartUp Awards will now host awards across each of the 10 UK regions, before hosting the winners of each region at a national final later in the year.
